Powder Day (noun)
1. The day after a large snowfall in which a skier/snowboarder drops all other commitments to glide on fluffy, deep, powdery snow.
2. Every skier’s dream.
3. Your ideal day of joy and renewal, wherever that may be.
WHY “POWDER DAYS”?
Powder Days are every skier’s dream but everyone has their equivalent of a powder day.
For some, it’s a day on the golf course. For others, it might be fly fishing a favorite stream, climbing a technical mountainside, relaxing on a beach, playing with the grandkids, or anything that brings them joy and renewal.
At Powder Days Marketing, our mission is simple: Grow Your Business, Giving You More Powder Days.
We take care of your marketing. We get the job done–increase sales AND remove that extra “marketing hat” you’ve been wearing so you can focus on other parts of the business.
More profit. More time. More Powder Days.
Marketing Strategy
Get a customized marketing strategy based on your business and industry, your customers, your goals, and your budget. Not every business needs to spend a lot of money on a lot of marketing channels. We help you navigate all the options.
Marketing Plan
Get a marketing plan that translates the strategy into actions — steps that your team, my team, or third-party vendors will take to execute the plan. We include data gathering, analysis, and the flexibility to make data-driven adjustments.
Vendor Management
Unleash the talent within individual contributors and vendors on your marketing strategic plan. We’ll break the silos and get everyone on the same trail, hiking together toward the same goal.
Execution
We can help execute the plan, aligned to the strategy, day-to-day, week-to-week. Not every client needs this level of support but we’re here if you do.
THEY CALL ME WOOHOO
In our family, we’ve all earned nicknames for our outdoor adventures… and mishaps. My nickname is “Woohoo”. It’s a long story. With a short ending.
I watch the snow reports. When a nearby resort gets a “nuked”, my family knows not to look for me in my office. I’m on the slopes. Searching for the fluffiest, deepest powder.
Snow. Sweat. Sky. Clarity.
From skiing Honeycomb canyon, to slick rock mountain biking with my son, to exploring nearby hiking trails with my youngest daughter (aka my hiking buddy), I live for my “powder days” and they fuel me.
For decades now, I’ve worked with hundreds of small business owners, and I always see the same thing:
Business owners struggling to take their business to the next level without sacrificing the reasons they do what they do in the first place. Their powder days.
It’s time we did something about that. Let’s grow your company so that, when it snows, we won’t find you at your desk.
In our family, we’ve all earned nicknames for our outdoor adventures… and mishaps. My nickname is “Woohoo”. It’s a long story. With a short ending.
I watch the snow reports. When a nearby resort gets a “nuked”, my family knows not to look for me in my office. I’m on the slopes. Searching for the fluffiest, deepest powder.
Snow. Sweat. Sky. Clarity.
From skiing Honeycomb canyon, to slick rock mountain biking with my son, to exploring nearby hiking trails with my youngest daughter (aka my hiking buddy), I live for my “powder days” and they fuel me.
For decades now, I’ve worked with hundreds of small business owners, and I always see the same thing:
Business owners struggling to take their business to the next level without sacrificing the reasons they do what they do in the first place. Their powder days.
It’s time we did something about that. Let’s grow your company so that, when it snows, we won’t find you at your desk.
REAL WORLD RESULTS
“Powder Days took a huge burden off my shoulders–marketing and messaging for Telenotes. With the extra bandwidth, I was able to focus on running the company and tackling some of our biggest opportunities.
Today, we’ve brought in investors and hired a full-time marketing staff. We’re grateful for Travis’s help in getting us to the next level.”
– Tom Metcalf, President of Telenotes (now Voze)
“One of the most valuable contributions was helping us break down a new sales channel into a meaningful, systematic funnel that we could follow.
Consultants often are great at strategy and poor at execution. Travis was good at both and has experience at both.”
– Chris Yadon, Executive Director of Saprea (formerly The Younique Foundation)
“We operate in a niche market selling sophisticated technology to (mostly) international clients – our marketing and strategy needs are complex. Working with Powder Days not only fulfilled our immediate needs but surpassed our expectations. We have been able to focus on sales, management, and product development knowing that our ongoing marketing efforts are in good hands.”
– Brad Ball, Vice President of Sales & Marketing at GlobalSim
“Travis (Powder Days) was our advocate from the beginning. He quickly understood what we were doing and trying to accomplish. He immediately rolled up his sleeves and got to work. From discovery, through mapping our client journey, to execution Travis was an amazing asset to our company. Travis is a wonderful human being and a pleasure to work with!”
– Dave Hinckley, Founding Partner of VENN Industries
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